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Googlization of everything
In the beginning, the World Wide Web was exciting and open to the point of anarchy, a vast and intimidating repository of unindexed confusion. Into this creative chaos came Google with its dazzling mission--\"To organize the world's information and make it universally accessible\"--and its much-quoted motto, \"Don't be Evil.\" In this provocative book, Siva Vaidhyanathan examines the ways we have used and embraced Google--and the growing resistance to its expansion across the globe. He exposes the dark side of our Google fantasies, raising red flags about issues of intellectual property and the much-touted Google Book Search. He assesses Google's global impact, particularly in China, and explains the insidious effect of Googlization on the way we think. Finally, Vaidhyanathan proposes the construction of an Internet ecosystem designed to benefit the whole world and keep one brilliant and powerful company from falling into the \"evil\" it pledged to avoid.
eBook
Building the Internet of things : implement new business models, disrupt competitors, transform your industry
For business managers, the biggest question surrounding the Internet of Things is what to do with it. This book examines the way IoT is being used today -- and will be used in the future -- to help you craft a robust plan for your organization. Focusing on the business implications of Internet of Things, Kranz describes the sheer impact, spread, and opportunities arising every day, and how business leaders can implement Internet of Things today to realize tangible business advantages.
Book
Building the Internet of Things
Connect your organization to the Internet of Things with solid strategy and a proven implementation plan Building Internet of Things provides front-line business decision makers with a practical handbook for capitalizing on this latest transformation. Focusing on the business implications of Internet of Things (IoT), this book describes the sheer impact, spread, and opportunities arising every day, and how business leaders can implement IoT today to realize tangible business advantages. The discussion delves into IoT from a business, strategy and organizational standpoint, and includes use-cases that illustrate the ripple effect that this latest disruption brings; you'll learn how to fashion a viable IoT plan that works with your organization's strategy and direction, and how to implement that strategy successfully by integrating IoT into your organization tomorrow. For business managers, the biggest question surrounding the Internet of Things is what to do with it. This book examines the way IoT is being used today—and will be used in the future—to help you craft a robust plan for your organization. * Grasp the depth and breadth of the Internet of Things * Create a secure IoT recipe that aligns with your company's strategy * Capitalize on advances while avoiding disruption from others * Leverage the technical, organizational, and social impact of IoT In the past five years, the Internet of Things has become the new frontier of technology that has everyone talking. It seems that almost every week a major vendor announces a new IoT strategy or division; is your company missing the boat? Learn where IoT fits into your organization, and how to turn disruption into profit with the expert guidance in Building the Internet of Things.
eBook
Google Way
When it comes to Google's management philosophies, people associate two ideas with the search giant. First, don't be evil. Second, let engineers spend part of their time on personal projects. But there's much more to Google's success than that. For readers seeking deeper insights, The Google Way investigates the history and unconventional strategies that make Google a very different (and very inspiring) company. But the question remains, \"Can everyday companies follow this enlightened path?\" By identifying the 12 key strategies in Google's quick rise to the top, author Bernard Girard offers readers a set of well-defined principles to help them emulate Googles success.
eBook
Fan Girls and the Media
This collection of essays examines the ways that entertainment and media are created and consumed in conjunction with gender stereotypes, by examining the diverse ways that women are confronting these stereotypes.
eBook